Send It

Send It is for the trigger-happy troop who never needed a second invitation to the range - or to anything else.

In official terms, "send it" means firing a round down range. In practical terms, it's the all-purpose battle cry of unit and barracks culture - shouted before you touch off a shot, jump off a ledge, eat something questionable off the DFAC line, or commit to a bad idea with total confidence. It's informal, it's a little reckless, and it means slightly different things depending on the branch, the unit, and who's yelling it. That's exactly the point.

Whether you're wearing it for a range day with your buddies, a unit reunion, tailgating before the game, or just hyping someone up at the backyard BBQ before they do something dumb - this shirt says you already know the drill.

Look close - there's a hidden hare worked into the artwork on every Hidden Hare design. Find it, then flex on whoever hasn't spotted it yet.

There’s a hare hidden in this drawing, drawn into the linework, never stuck on top. It disappears at a glance and shows up when you look closer.

Tip: open the close-up photo and zoom in.

Unisex fit. 100% combed ring-spun cotton, 4.3 oz. Set-in 1x1 rib collar, hemmed sleeves, side seams, tear-away label.

Wash cold on a gentle cycle, dry low or hang dry, skip the bleach. Treat it better than your last duty shirt.

Every shirt ships in 7–10 business days, then the carrier takes it from there. We ship to US and APO/FPO addresses, and shipping is shown at checkout.

Unworn shirts can be returned within 30 days of delivery. Message us with your order number and we’ll walk you through it.

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